Eddie graduated from the Ohio School of Broadcasting with a degree in Broadcast Sales and Marketing. He studied marketing at Georgia Tech and business management at Emory University. He is most known for taking a talk radio station in Atlanta to the level of “Most Listened To Station in the World” (Radio and Records Magazine, 2002). He has owned his own advertising agency and worked with clients including Pepsi, P&G, Buffalo Wild Wings, and Mail America. He is now the President of the AEG corporation and speaks at places across the country including well-known universities on the topics of Branding, Marketing, and Innovation in Business.